‘The Phantom has been a success, so why modification a winning formula?’
one of the fantastic privileges about this task is the chance to see new vehicles – or photos of new vehicles – before they are provided to the wider world. The anticipation is always concrete as we open the pictures on our laptops as well as cast our eyes over the very first official shots of an all-new model.
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We had one of those moments this week, as the team huddled around a computer to inspect out the new Rolls-Royce Phantom. as well as the reaction as that very first picture opened up before our eyes? “Oh.”
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Because, let’s be honest here, it looks rather a great deal like the last one, doesn’t it? It’s not the very first time this has occurred recently; the BMW 5 series as well as Audi Q5 didn’t precisely reinvent the wheel, either.
Explaining Rolls-Royce’s position, designer Alex Innes admitted: “It’s similar to the old vehicle in terms of lineage. We desired the new vehicle to be unmistakably ‘Phantom’ however modernise it.”
And you understand what? I get that. The Phantom has been a huge success for Rolls, so why mess with a winning formula? In many ways, producing a vehicle that needs so bit done to it in terms of a style update is objective accomplished for vehicle companies. clients will buy it regardless of exactly how it looks (and what this impoverished commentator thinks).
So the rationale is understandable, as well as I acknowledge the Phantom is whatever you expect a Rolls to be. however as vehicle fans above all else, there’s always that bit sense of anti-climax right here in the auto reveal office when business prove so restrained in updating their new models.
On a somewhat separate theme, as well as once again speaking as a petrolhead, I was rather bemused at a few of the hysterical headlines in the mainstream press that gone along with last week’s statement of a petrol as well as diesel ‘ban’ in the united kingdom by 2040. We bring you the genuine story here.
Do you disagree with Graham? let us understand in the comments section below.