Citroen new C3 small SUV revealed for developing markets
Citroen has revealed a new SUV-inspired supermini that it hopes will be the car to take the brand mainstream in India, when it is launched there in early 2022.
Called new C3, this small, sub-four metre hatchback is the first in a family of three cars developed and developed specifically for emerging markets, such as South America and India, where Citroen launched earlier this year with the C5 Aircross.
Used car of the Year 2021: Citroen C3 Aircross
Almost a quarter of India’s rapidly growing new-car market comprises small hatchbacks, and the new C3 aims to capitalise on this. It will be built in Chennai, while South American-market versions of the car will be built in Brazil.
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A launch in Europe is off the cards though. though it shares its name and market segment with the European C3, Citroen boss Vincent Cobee has placed plenty of distance between this new version and the larger model on sale in Britain because 2016.
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“C3 is our trade name for all of our B-segment hatchbacks around the world, which doesn’t imply it’s the same model everywhere. This new C3 differs from the European version,” he explained.
Some similarities exist between this new C3 and some of the models on sale in Citroen’s European line-up, however. It inherits some of the brand’s newest design cues, but applies them to a small SUV package; at 3.98 metres long the new C3 sneaks into a lower tax bracket under India’s road tax rules.